It was more than a red letter day for the inhabitants of the town Olympic gold medal winner Helen Glover calls home when the Royal Mail conducted a special post box makeover.
In tribute to the 26-year-old's awesome achievement, a prominent post box in Penzance was painted a sparkling golden colour.
Click here to see a gallery of Penzance's post box being painted goldThe one-off, which accompanies a set of stamps printed in honour of Miss Glover and her rowing partner Heather Stanning, was certainly turning heads.
Siobahn Tubb, landlady of the harbourside Dolphin Tavern, which is next to the splendid gold post box, said it was amazing.
"It looks absolutely brilliant," she said.
"People are stopping and taking photographs of it. I have been telling people who are on holiday that they should go and have a look because it's the only one of its kind."
Mrs Tubb said she was aware the Royal Mail intended to redecorate an iconic red post boxes to mark the occasion and was delighted when the one on her doorstep was chosen.
"We had heard it was going to happen then we realised it was the one outside when they turned up on Wednesday night and starting painting it with primer.
"We opened at 6am on Thursday, just in case they wanted some teas or coffees."
Her eight-year-old daughter, Bethany, even found herself roped into the project.
"Bethany was standing outside and waving her flag. They asked her if she wanted to have a go and she was really pleased. She said she was honoured to be allowed to take part in a little bit of what was happening."
Mrs Tubb urged the Royal Mail to make the post box a permanent tribute to the golden girl of rowing.
"What Helen has done is a massive achievement. It's a real inspiration to all the youngsters here."
Miss Glover, a former PE teacher who took up rowing only four years ago, and her partner became the first Team GB members to scoop gold when they powered across the finishing line at Eton Dorney in the women's pairs on Wednesday.
Friends, family and colleagues have spoken of their pride at the win, while her constituency MP, Andrew George, said the victory was richly deserved.
"The Glover family are well known and admired locally," he said.
"Helen's victory will be universally celebrated in the Penzance area."